Tuesday 17 February 2009

Week 2 Day 2

It was an interesting day for us. We had a workshop with the Asian Civilisation Museum's education services team to better understand the objective of the project in relation to the workshop and more about the client which is ACM itself.

ACM is moving into a more media and technology focused approach, bridging the gap ~ edutainment.

What we learnt during the workshop:


  • To experience how the visitors see the exhibits by first identifying the object based on first impression and understanding.
  • Make it simple & clear on the message, NO FRILLS.
  • Explore and go all WILD in your idea, place no boundaries.
  • Focus on one main idea, place priority first.
  • The more important message to portray, may NOT always be the easiest to do.
  • Think about how the exhibit alone will relate to the whole section of the museum.
  • ALWAYS think of the visitors' experience.
  • Translate into new forms, bite sizes that are consumable (not literally,haha).
  • Experience cannot be compromised by the virtual approach, still have to relate to the visitor in a real way.
  • Consider the sustainability of the exhibit; wear and tear, damages and other factors.
  • Finding out what visitors will first be curious about with regards to each object.
  • How do we tell them so much about each exhibit without knocking them out?
  • Activities are targeted more for young visitors aged 9-12.
  • Image and Attitude towards museums
  • EXPERIENCE! Engaging the senses.
  • Consider the physical constraints that might affect the whole message to be conveyed, to learn with primary sources.
  • Museum is actually only takes up 1% of all the activities available to entertain oneself, whereas Home Entertainment takes up the top rank.

Interactivity:

  • Learning with a Handling Collection
  • Learning with Primary Sources(Hand-on activities..)
  • New Media
  • Developing Concepts and Storyboards
  • The Virtual vs. The Real?

Lastly, something to think about: A great trip is not about the destination, its about the experience.

Peter Greenburg

Museums cannot be all about fun. :)

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